The more you know about the characteristics of printing paper, the better you able be to choose and achieve print quality and save money when choosing paper for your printing needs. There are varieties of paper stocks and printing materials available in the market. Each paper stock possesses the following characteristics: surface texture, brightness, color, whiteness, opacity, grain direction, weight, bulk, caliper, and size. Uncoated and coated paper have different surface textures. Off-whites, referred to as cream, ivory, etc., are a good option for some jobs, but the names differ from paper mill to paper mill, and the appearance will change among paper batches produced at different times.
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